11 Social Media Steps for Small Business

Social Media for Small BusinessNot long ago I wrote a post about 5 Social Networks that local business should be on. I must confess that I found the link between social media and small business very interesting and I explain why.

Almost everyone understands by now that bringing their business to Social Media is an important and fundamental step to get more visibility of their work, even though not everyone manages to understand how to do it. I have seen pretty much everything on the social networks, some are excellent examples how to use Social Media, and some others are a pure disaster and should probably re-think their strategy upside down.

It’s because Social Media is a rather recent marketing tool that most of the small businesses don’t know how to deal with it properly.

Yesterday, a very good friend asked me to bring his business to to Facebook, I must say I felt it was a huge challenge. Introducing a small business to social media is a difficult task that many owners fail to understand. After 15 minutes absorbing this idea, I got really excited about it, mainly because playing around with a social network for a small company can be extremely fun and rewarding.

This will be a useful guide with tips and tricks to bring your business to the web 2.0, because this is hard work but is also fun. Continue reading

13 Tips to Manage Your Time on Social Media [Infographic]

13 Tips to manage your time in social media (1)

On today’s world, things move fast and time is very little to everything we need to do. Working in, or with Social Media is no exception and time is very sparse for all the things we need to be doing during each day.

As soon I started to manage my online presence in a more professional way, I quickly realised that one of the hardest parts is to manage your time due to the wide amount of tasks that are needed to be done each day.

It’s not only that there are quite many social networks to manage, but is also the fact that each one has their own specifications. As soon as I had a handful of social networks to update, comments to reply, writing on my blog, manage accounts and read other’s blogs and content it became clear that I had to create a strategy in order that was possible to manage my time effectively during the day.  Continue reading